Hard Copy · PDF Chapters
The Playbook — Chapter by Chapter
1
The Winning Mindset
What separates top closers from average performers — the beliefs, habits, and non-negotiables every sales professional must own before picking up the phone.
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2
Mastering the First Contact
The exact script and timing strategy for reaching a new internet lead within the first 5 minutes — and why speed-to-contact is your biggest competitive advantage.
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3
Setting & Confirming the Appointment
The multi-step confirmation process that doubles your show rate — what to say, when to say it, and how to handle the reschedule without losing the deal.
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4
From the Showroom Floor to the Close
The walk-around, the demo drive, the trade-in conversation, and the transition to finance — every touchpoint in the showroom experience mapped out.
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5
Handling Objections Like a Pro
Word-for-word responses to the 12 most common objections — price, trade value, monthly payment, timing, and "I need to think about it" — that keep deals alive.
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6
Building Your Book of Business
Long-term follow-up sequences, referral strategies, and how to build a pipeline that keeps delivering — month after month, year after year.
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Online Video Courses
Watch Vinny Break It Down
Episode 1
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The Winning Mindset
Vinny walks through the beliefs and habits of top performers. No fluff — just the truth about what it takes.
Episode 2
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First Contact Mastery
Live roleplays and real call recordings — exactly what to say in the first 60 seconds with a new lead.
Episode 3
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The Appointment Formula
The confirmation sequence that doubles show rates — with real scripts and timing breakdowns.
Episode 4
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Showroom to Close
Walk-around, demo, trade, finance — every step mapped with coaching cues and common mistakes to avoid.
Episode 5
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Objection Masterclass
The 12 most common objections — live breakdowns with word-for-word responses and recovery scripts.
Episode 6
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Building Your Book
Long-term follow-up sequences and referral strategies that keep your pipeline full 12 months a year.
Get the Hard Copy
Download the full Winning at Selling Cars Playbook PDF — all 6 chapters, scripts, and frameworks in one printable document. Keep it at your desk. Refer to it daily.